10 in 2 - Week of May 22nd

10 news stories that piqued our interest us this week provided in about 2 minutes (on the podcast) with links to the full stories found on our website.


...so here we go:


1. Proof that computers will never replace people. According to the podcast 99% Invisible, research scientist and neural network enthusiast Janelle Shane recently tasked an AI super computer to develop attractive names for 7,700 different paint colors. In the end, Shane came to the following conclusions: “(1) The neural network really likes brown, beige, and grey; (2) The neural network has really, really bad ideas for paint names.”(99 Percent Invisible)

2. More reasons why people don’t trust big companies. According to Autoweek, it’s General Motors’ turn in the barrel: The automaker has been accused of installing defeat devices in over 700,000 trucks’ diesel engines in an attempt to beat emissions tests. This comes on the heels of their industry-first commitment to source all rubber for their tires sustainably. What do you think will get more press? (Autoweek) (General Motors)

3. Ever wonder why blue whales got so big? The biggest animals ever may have evolved as a direct result of climate change. According to a new study published in the Proceedings of the Royal Society B, called “Independent evolution of baleen whale gigantism linked to Plio-Pleistocene ocean dynamics” when temperatures dropped, their food sources clustered together, and today’s giant whales grew larger so they could take in more food. (The Washington Post)

4. Tell me what you really think. A scientific experiment shows that the election of Donald Trump liberated people to express feelings and taboo thoughts they'd otherwise keep to themselves. (Bloomberg)

5. Peer Pressure. A new study from University of Washington researchers describes how some people also turn to posting photos on Instagram to track food intake or to be held accountable by followers in meeting healthy eating or weight loss goals. (Washington.edu)

6. How many of those little disposable coffee pods - called K-cups - were sold last year? Come on. Guess. If you said 9 billion, you’d be right. Today they are totally non-recyclable, but Singapore based designer Eason Chow has designed an edible coffee capsule that fully dissolves into a cup of coffee. More proof that we don’t have a sustainability problem, we have a design problem. (Fast Company)

7. Bankers to the planetary rescue. According to JP Morgan Chase’s “2016 Environmental, Social and Governance Report” they underwrote more than $5 billion of green, social and sustainability bonds in 2016.

8. Where you put your money matters. According to Unilever’s 2016  “Sustainable Living Plan Report” where they update stakeholders on their sustainability journey, the company’s 18 ‘sustainable living’ brands - the brands where sustainability metrics are embedded into the brand promise, delivered 60% of its growth in 2016 and are growing over 50% faster than the rest of the business.

9. Awash in a sea of plastic. The Ellen MacArthur Foundation announced the New Plastics Economy Innovation Prize, a $2 million competition to identify and accelerate packaging innovations that reduce the amount of plastic in our oceans, in partnership with The Prince of Wales’s International Sustainability Unit. If we’re going to make plastic, let’s keep and use it.

10. Who knew? On Friday Blu Skye’s website and all email accounts went blank. Nada. Nothing. nichivo’. This seeming existential crisis was caused by a weird little known rule called the 2013 Registrar Accreditation Agreement that requires domain name hosts to verify the contact details of registrants. When they couldn’t reach a long-gone Blu Skye administrator, they turned it off. It took 4 days to turn back on thanks to Zach Winter’s Memorial Day weekend covfefe. So small businesses beware!

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